About TagTeam

tagteam-advertising-partners
Since 1995, TagTeam Creative Advertising Agency and Website Design Firm, a full-service marketing firm in Dallas and Tacoma / Seattle, has served clients ranging from small to mid-sized businesses to Fortune 100 global corporations. In 13 years, the agency has not made a single outgoing sales call, growing instead through repeat customers, word-of-mouth marketing, and the effective use of search engine optimization.

Recent news

Launch 250 Local Business Directories to help companies generate sales leads frm Google, Yahoo, Bing

Flash Banner ads for Blockbuster Video run on Yahoo front page & inside FB

Jay Lohmann interviewed in Entrepreneur Magazine

Web Design & 1st page results for Clearview Nurse Staffing Software

THE ADVERTISING CREATIVE BRIEF

The Creative Brief points the way, keeps us on track, and enables us to defend our creative solutions. The more details we know about your company, product, and target audience, the more effective we can be. If you have questions or need help filling this out, please contact us and we'll be glad to assist you.

The Basic Creative Brief
Please note that this is an abbreviated Creative Brief we provide for those searching for one on the Internet. We have a much more in-depth Creative Brief we use for clients of our advertising agency.
  • What are your overall marketing objects?
  • What is the assignment?
  • What are the marketing channels i.e. print, Internet, radio, TV, etc?
  • What is the budget?
  • What is the deadline?
  • Who is the target audience? / What is the desired tone?
  • What is the problem that the advertising must solve?
  • What is the current consumer perception?
  • What is the desired consumer perception?
  • What is the brand promise?
  • What is the “Call to action?” / What do we want the consumer to do?
  • What are the key points? / What reasons support your position?
  • Which media are involved? (Radio, TV, print, Internet, etc.)
  • What are the restrictions? / What are the legal and logo requirements?
  • Do you have any research materials we can review?
 
Dallas Ad Agency Advertising Services Creative Brief